Post Graduate
Programme in Retail Management
[PGPRM]
Course Structure
Programme Design
·
Academic learning and personal development : July
2008 – May 2009
·
Practical job
experience : June
2009 – November 2009
·
Campus Placement Programme :
December 2009 – January 2010
|
Duration |
18 months |
|
FIRST YEAR |
|
|
TERM I |
|
-
Principles of Management
-
Retail Store Operations
-
IT
application in Retail
-
Retail Marketing
-
Principles of Marketing
-
Introduction to Modern Retail
-
Organizational Behavior
-
Managerial Economics
-
Retail Format
-
Business Communication
|
|
Term II |
-
Human Resource Management
-
Consumer Buying Behavior
-
Retail Strategies
-
Merchandising and Buying
-
Store Planning, Design and Layout
-
Financial Management
-
Retails Legislations
-
Speciality Retailing
-
Research Methodology
|
|
TERM III |
-
Supply Chain Management and Warehousing
-
Retail Advertising and Communications
-
Quality Certifications
-
Visual Merchandising and Displays
-
Customer Service Management
-
e-Tailing
-
Retail Franchising
-
Mall Management
-
Fashion and Lifestyle Retailing
-
Food and Grocery Retailing
|
.
